Climate change is threatening coffee cultivation, with projections indicating a significant decline in suitable growing regions by 2050. This not only endangers the ecosystem but also jeopardizes the livelihoods of 120 million people in the industry. The coffee sector contributes to emissions, notably through gas-powered roasters. However, switching to electric roasters can reduce carbon footprints by 87%. The move towards electrification aligns with wider sustainability trends and impending natural gas bans. Electric roasting also resonates with consumer demand for environmentally responsible products. Businesses can reduce their carbon impact by auditing emissions sources, adopting electric technologies, and being transparent about their sustainability efforts. The coffee industry, like others, stands to benefit from electrification through energy savings, reduced labor costs, and incentives such as tax write-offs.
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