A new iced coffee option has hit the market, designed for coffee lovers who want convenience without sacrificing quality. First Press Coffee has introduced their Cold Drip Dairy Iced Coffee, made with cold drip extraction, and inspired by Melbourne's vibrant coffee culture. This product is now available in Woolworths and will expand to other retailers later.
• The iced coffee contains 10 shots of pure arabica coffee from Brazil, delivering a strong flavor with 700 milligrams of caffeine per liter.
• It is blended with full cream milk and has less than 5 grams of sugar per serving, appealing to health-conscious consumers.
• The drink is packaged in a multi-serve Tetra Pak, making it easy to enjoy at home or on the go.
• First Press aims to meet the growing demand for specialty coffee, which is expected to grow significantly in the coming years.
This launch matters as it reflects changing consumer preferences for strong, quality coffee in a convenient format. With busy lifestyles and rising living costs, First Press offers a solution that allows people to enjoy a café-style experience at home without breaking the bank.
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