La Colombe Coffee Roasters, under Chobani's leadership, has launched an innovative Draft Latte in new 11 fl oz cans, aiming to recreate the coffeehouse experience in a ready-to-drink format. These canned lattes promise the same frothy texture as the lattes served on-tap in La Colombe cafés, but with 50% less sugar than other flavored coffee beverages in the market. This product line includes Double, Triple, Mocha, Vanilla, and Caramel flavors, with non-dairy options also available. The expansion is supported by a partnership with Keurig Dr Pepper for broader distribution. La Colombe's brand refresh coincides with this release, featuring a new logo and packaging design that reflects the company's heritage and innovation. The new Draft Lattes are now available for purchase at a suggested retail price of $3.29 per can.
Enjoying the read? Subscribe for free to one of the fastest-growing newsletters and get weekly coffee news (TL;DR updates) delivered right to your inbox.