A new store in Louisville, Kentucky, offers coffee enthusiasts a hands-on experience with a wide range of coffee equipment. Prima Coffee Equipment has opened its first brick-and-mortar location, featuring a showroom, demonstration lab, and retail space. Customers can test products in a dedicated coffee lab, enhancing their shopping experience.
• The store spans 1,100 square feet and is adjacent to Prima's e-commerce operations.
• Every product comes with a demo, allowing customers to compare gear directly.
• The facility will continue to host online video content, covering various coffee topics.
• Plans for community events are in the works, but no public events are scheduled yet.
This new venture aims to strengthen community ties and provide local coffee lovers with unique resources. With a focus on hands-on learning and product testing, it positions Prima Coffee Equipment as a leader in the evolving coffee market. Their commitment to local engagement and education is a step towards fostering a vibrant coffee culture.
Enjoying the read? Subscribe for free to one of the fastest-growing newsletters and get weekly coffee news (TL;DR updates) delivered right to your inbox.